The Challenge:
Devise new positioning, strategic channels of marketing, and new digital strategy for a globally recognized luxury bathrobe company.
For more than two decades, Boca Terry has been a global leader in the wholesale bathrobe industry, manufacturing and delivering high quality robes, towels and spa accessories to over 20,000 resorts, spas, and healthcare facilities worldwide.
What did we do?
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Strategic Planning
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Search Engine Optimization
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Social Media
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Collateral
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Direct Mail
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Pay-Per-Click Advertising
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E-Commerce Website
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Email Marketing
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Brand Identity
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Video & Animation