capabilities 2017-11-02T00:52:23+00:00

STRATEGIC PLANNING

We begin by dissecting the needs of your brand and devising a plot for your story. Strategizing allows us to produce designs that are not only attractive but also pointed, effectual and intentional.

  • Market research
  • Strategy & research
  • Insights mining
  • Ecosystem planning
  • Challenge re-framing
  • Competitive analysis

BRAND IDENTITY

Brand creation is more than designing a logo; it’s your window to the world. From your tagline to your typeface, we ensure consistency so that every detail aligns with you are and what you’re offering to the world.

  • Naming
  • Brand architecture
  • Identity design
  • Brand manuals & guidelines
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COMMUNICATIONS

Brand Poets explores and employ every possible medium of communication to convey your message. Fusing traditional advertising with new media tactics, we develop a living system of touch points for your audience.

  • Advertising
  • Radio
  • Direct mail
  • Brochure
  • Flyers, postcards, posters, invitations
  • Publication / editorial development
  • Media planning

DIGITAL STRATEGY & DEVELOPMENT

To compete in this information age, businesses must think digital first. Brand Poets crafts experiences that motivate consumers to click, share, interface and purchase on a multitude of devices.

  • Website design
  • E-commerce
  • E-marketing
  • Online advertising (SEM / PPC / SEO)
  • Mobile app development
  • Social media advertising

FILM & VIDEO

If a business card is your company’s handshake, then a video is your first date — a concise but comprehensive glimpse into your brand. We create moving image portals designed to impress and inspire at first sight.

  • Television
  • Brand videos
  • Animation & motion graphics

ENVIRONMENTAL DESIGN & WAY-FINDING

Brand Poets invents and engineers innovative spaces for users to connect and interact with your brand firsthand. Experts in graphic and experiential design, we create opportunities that are instantaneously momentous and memorable.

  • Packaging
  • Signage
  • Exhibits
  • Directional & way-finding systems
  • Trade show booth design
  • Outdoor advertising