The Challenge: Launch a high-end brand of medical spas.

Brand Poets has built a strong niche in the med spa sector, so when a new team approached us to help build a premier med spa brand for South Florida, we were all in. Months of intense collaboration gave rise to Amaira, which means “one who will be forever beautiful.” This concept inspired a whole brand ecosphere of messages and visuals that together created a powerful, upscale vibe for the celebrity doctor-led startup. Brand Poets executed Amaira’s branding (name, tagline, logo system, etc.), website, social media, video content and much more, and quickly established them as a leading voice in this extremely competitive space.

SERVICES: STRATEGIC PLANNING, BRAND DEVELOPMENT, DIGITAL MEDIA, WEBSITE DEVELOPMENT, VIDEO, SOCIAL MEDIA