Brand Communications for Education

We help schools stand out and succeed

In today’s market, schools must think like a business. That means strong branding, savvy marketing and a distinctive identity. Brand Poets provides expert guidance to independent and private schools, as well as school districts and higher education institutions. Our work includes branding, online advertising, collateral, events, capital campaigns and more.

Where Education Thrives

Brand Poets is a full-service brand strategy agency with the tools to help educational institutions meet their goals:

Enrollment

Brand Poets powers the annual enrollment and admissions process with a suite of integrated tactics, including targeted online advertising for search and social platforms, search engine-optimized web content, direct mail campaigns, branded enrollment packets, and more.

Alumni Relations

Educational institutions stand apart from other businesses in their potential to inspire lifelong brand loyalty. We help alumni to stay connected to their alma mater through annual publications, ongoing giving campaigns, event branding and collateral, email marketing and more.

Campus Growth

When it’s time for schools to grow, Brand Poets supports them through the process of planning and executing campus improvements. We help brand and market important capital campaigns with videos, presentations, websites, signage, naming opportunities, donor walls and more.

We Go Beyond

Beyond branding schools and helping them meet their annual enrollment goals, Brand Poets offers a suite of services to help schools thrive long-term. We develop platforms for capital campaigns, annual funds, major events, milestone year celebrations and more. These initiatives are critical to forging a deeper sense of community and to sustaining a school for generations.

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Community
Global
Academics
Athletics
Alumni
Legacy
Renovation
Rebranding
Rebranding
Rebranding

University of Miami

Miami Book Fair at Miami Dade College

Lafayette HSA

Miami Dade Public Schools

The scope of what’s possible

Independent and private schools, school districts and higher education institutions rely on Brand Poets for services tailored to their brand and budget. Connect with us today for a personalized proposal.

Must haves

  • Strategic plans
  • Event marketing
  • Online advertising
  • Print & digital collateral

May include

  • Search engine optimization
  • Campus signage
  • Spirit Wear / Apparel
  • Internal communications

How Consistent Branding Increases Value

Take Your Educational
Brand Further

Source: Applying the MASB Brand Investment & Valuation Model, Marketing Accountability Standards Board, 2017. Ocean Tomo Annual Study of Intangible Assets 2015

Make Your School Shine

If your educational institution needs branding and marketing expertise, start by speaking with Brand Poets. Our team helps schools succeed.

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