About Tana Llinas

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So far Tana Llinas has created 62 blog entries.

February 2019

Romina Picón

Editor and Writer Romina Picón is a content marketing professional with 20 years of domestic and international experience in copywriting, translations, and branding, and a career of achievements motivated to reach goals. A strategist [...]

December 2018

November 2018

October 2018

Gallaher Valuation

The Challenge: Establish a revised brand identity for a leading commercial evaluation firm. As business partners come and go, companies must adapt gracefully to these transitions, which often necessitate a name change and occasionally [...]

Woodley’s Fine Furniture

The Challenge: Refresh and modernize a family-owned furniture brand. Modernizing any family business can be a challenge; after all, family is all about tradition. Still, sometimes it's necessary to scrap (or revise) tradition in order [...]

Jason Emer, MD

The Challenge: Craft copy for a renowned cosmetic surgeon and his new and improved website. While several of our clients are in the healthcare industry, we at Brand Poets are not medical professionals (not yet, [...]

Marketplace Cupertino

The Challenge: Create a website for a mixed-use shopping center in Silicon Valley in the hopes of attracting customers and retailers alike. Located in California's Silicon Valley, the city of Cupertino has experienced immense growth [...]

Doctors HealthCare Plans Inc.

The Challenge: Brand a new-to-market healthcare company in lightning speed The brainchild of a Florida healthcare industry veteran, Doctors HealthCare Plans required all of the essential components to launch a CMS-certified healthcare plan in [...]

September 2018

August 2018

July 2018

Rochelle Broder-Singer

Editor and Writer An expert in general business among other topics, Rochelle works for magazines, websites, universities, corporate clients and nonprofits, on projects ranging from half-page blog entries to 200-page books. Her projects have included: [...]

June 2018

May 2018

Temple Beth Am

The Challenge: Retain and grow the School. Increase  membership and engage the current community members. Temple Beth Am, the House of the People, was founded in 1955, and boasts a thriving Day School and Reform [...]

April 2018

March 2018

February 2018

January 2018

Paulo Pinto

Digital Manager At Brand Poets, Paulo Pinto is our guru on all things digital, leading the website design and development for our various clients as well as e-marketing, social media management, and app development.   [...]

December 2017

November 2017

October 2017

September 2017

Jessica Benitez

Senior Art Director As Brand Poets’ Senior Art Director, Jessica Benitez has crafted a wide range of print-based materials, from e-blasts, brochures and brand logos to large-scale displays, advertisements and billboards. A meticulous and diligent [...]

August 2017

July 2017

Global Educators Benchmark Group

The Challenge: Re-brand and re-position a highly-reputed organization for global appeal. The Global Education Benchmark Group (GEBG) is a coalition of independent schools with a mission to promote the development of global citizens through [...]

Super Kids Clubhouse

The Challenge: Update the brand and provide a much-needed website facelift for a children’s after-school activities center. Super Kids Clubhouse (SKC) is a private, 6,000-square-foot facility that offers educational activities, sports, martial arts, and [...]

Lafayette Elementary School

The Challenge: Streamline and curate the content for a D.C.-area elementary school website. Lafayette Elementary School is one of the largest and most reputable grade schools in the District of Columbia, serving more than 750 [...]

Boca Terry Luxury Bathrobes

The Challenge: Devise new positioning, strategic channels of marketing, and new digital strategy for a globally recognized luxury bathrobe company. For more than two decades, Boca Terry has been a global leader in the [...]


The Challenge: Refresh and modernize the brand, digital presence and collateral for a leading real estate investment firm. Steelbridge is a boutique real estate private equity firm with a competitive advantage as both an accomplished [...]

Brian Leahy

WordsmithBrian Leahy is a professional storyteller who has tackled nearly every form of the written word—from websites, brochures, and billboards to grant proposals, social media campaigns, and exam preparation materials. A graduate of New York [...]

Nathalie Vizzoco

Brand Manager With over 25 years experience in marketing, advertising and sales, Nathalie began her career with the renowned advertising agency Saatchi & Saatchi in New York. She then worked on the client side [...]

Spencer Macli

Account Manager Spencer adds a decade of marketing and advertising experience to the Accounts Teams at Brand Poets. From Princeton to Miami Beach to Washington D.C., Spencer has worked for agencies and large brands, [...]

Lisa Treister

Strategist Lisa Treister is one of the most experienced communications professionals in South Florida. During her career, she has been a newspaper reporter and editor, television news producer, magazine writer, in-house media relations specialist [...]

Andy Mayobre

Business Advisor & Operations Andy Mayobre is a former Financial and Management Executive with extensive experience with local and major global enterprises. He specializes in resolving issues, guiding business turnarounds, leading through change, improving procedures, [...]

Tana M. Llinas

Founder & Creative DirectorTana is a multi-disciplinary award-winning designer, speaker, and business woman with more than 17 years of experience in the creative field. She has worked with organizations, top creative agencies, and local & [...]

Deering Estate Foundation

The Challenge: Create a sub-brand for a non-profit foundation gala and fundraiser. Founded in 1989, the Deering Estate Foundation is a community-based charitable organization and the philanthropic arm of the Deering Estate preserve. As [...]